The implosion of the GOP brand, in one chart
By Greg Sargent
The GOP just might help Democrats succeed.
Polling released this week by the Washington Post and ABC News found the GOP’s unfavorability ratings among Americans at an all-time high of 63 percent.
But a closer look at the numbers reveals that this has been accompanied by a massive collapse in 2013 of the GOP brand among core constituencies important in midterm elections: Independents, women, and seniors. The crack Post polling team has produced a new chart demonstrating that in the last year — since just before the 2012 election – there’s been a truly astonishing spike in the GOP’s unfavorable ratings among these core groups:
Unfavorable ratings of the Republican Party
GOP popularity has crumbled among key coalitions
White college grads